puffery

详细解释:n. 夸大广告, 吹捧

英语解释：

名词 puffery:

a flattering commendation (especially when used for promotional purposes)

详细解释：

puff.er.y

n.（名词）
Flattering, often exaggerated praise and publicity, especially when used for promotional purposes.
吹捧：尤指用于促销的常是夸张的赞扬和宣传